Robin Good: MapQuest Discover is a new service that allows you to collect, organize and share your favorite collections of places, locations and itineraries you are interested into.
In other words a Pinterest-like solution dedicated to your travelling and vacation needs.
From the official MapQuest blog: "MapQuest Discover’s homepage is an infinitely scrolling newsfeed of popular Places, Collections and Travel Guides. From here, users can quickly Like a Place, mark that they have Been to a Place, or Add a Place to one of their own Collections."
"Users of Discover can create and share collections of favorite places (“My favorite pubs” or “The Best Golf Courses in North America”) or make bucket lists (“100 Places to see before I kick the bucket”).
In addition to these user-generated collections, Discover contains travel guides written by travel experts."
Original video trailer: http://youtu.be/RC8M1XVbdyo
How it works: http://discover.mapquest.com/how-it-works
FAQ: http://help.mapquest.com/topic/discover/
Find out more: http://blog.mapquest.com/2012/11/13/introducing-mapquest-discover-a-new-mapquest-local-and-more/
MapQuest Discover: http://discover.mapquest.com/
Via
Robin Good
I haven't read this article but I knew right away, when I saw the title, that it was a valuable subject. I think that if more business people knew who much curation helps their 'don't have time' problem, they'd really be enthusiastic about it.
There's a tendancy, I believe, among business owners to think that people who read their blog, or website (or any other content) expect it to be Pulitzer Prize quality. I don't think that's true at all. Nor do customers expect a LOT of content. They just want to know what the business owner thinks and (in many cases) what they're 'up to'.
Curation makes it so easy for business owners to give them that info.
Add curation in with mobile video and travel blogging and I think you've got a winning combination.