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How to Create Winning Infographics

How to Create Winning Infographics | digital marketing strategy | Scoop.it
Over the last 5 years, the popularity of infographics in marketing has continued to climb. Thinking of creating one? Read these helpful tips

Via janlgordon, massimo facchinetti
janlgordon's curator insight, April 5, 2017 3:46 PM

I selected this article from Curatti written by Susan Gilbert because it helps you improve your visual marketing with shareable infographics.

 

Visual graphics can be both fun and informative for your niche audience.

 

Create Infographics That Grow Your Following Online

 

People are drawn to appealing content that grabs their attention right away. I agree that infographics can help attract more subscribers and followers.

 

Gilbert shows you how to create graphics that audiences are more willing to share.

 

Here's what caught my attention:

 

  • Find out what is on the minds of your target market the most before designing your infographic. Make sure the content is both timely and relevant.

 

  • Focus on a specific group inside your niche and appeal to their pressing problems and needs. Make good on what your title promises to them.

 

  • If you have a study or a lot of data put it into a fun infographic. This is a great way to turn boring content into something interesting.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Featured image: 123rf.

 

Read full article here: http://ow.ly/x9eO30aBqyw

 

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