digital marketing strategy
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Why Your Online Content Needs Both Social and Search Optimization | CMI

Why Your Online Content Needs Both Social and Search Optimization | CMI | digital marketing strategy | Scoop.it
While many marketers will debate what comes first (content vs. social media vs. SEO) the most practical approach is to use the tactics necessary for your target audience in order to "be the best an...

Via Jessica Kelly
malek's insight:

It's all about integration of content, SEO and social media

Jessica Kelly's curator insight, June 23, 2014 2:42 PM

There's a great bullet list herein that clearly compares social- versus search-focused content strategy.

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