Small-business owners these days are competing for more limited ad space on Facebook—and paying more for ads even if they don't result in sales.
Via massimo facchinetti
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digital marketing strategy
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Roughly 1.5 million firms of all sizes pay to advertise on Facebook today, up from around one million a year ago. Ads in Facebook's right-hand column recently took on a new, larger design, allowing room for fewer per page.