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The Hottest Web Design Trends of 2014: Updated | JUST™ Creative

The Hottest Web Design Trends of 2014: Updated | JUST™ Creative | Must Design | Scoop.it

An updated look at the hottest best web design trends of 2014 including a showcase of modern web design inspiration.

Marty Note
This @justcreative post hit many nails on the head when it was initially published and Jacob's update of Helga Moreno's post doesn't disappoint either. Things I REALLY agree with:

See Less of (PLEASE):

* Stock photography (no photos? ASK your employees / followers for help but please no more Stepford people in pics on websites).
* Flash (has killed more #seo and sites than you can shake a stick at and fact it is still alive is amazing).
* Capcha - spam sucks but so do capcha forms.

More of PLEASE:

* Content First (implied in Responsive or Mobile First Design is a new way of thinking about, tagging and presenting content).
* Interactive Exploring (BIG AGREEMENT see my post about Time is Money Online https://plus.google.com/+MartinWSmith/posts/RdjAjWoJTHw and tag this next to #gamification).
* Arresting pictures and Video (YES, your great content will be ignored or under-shared UNLESS it is paired with strong visual hooks and supports).

Great post by Helga for Just Creative and so TRUE to our experience of web dev in 2014 for leading ecommerce clients such as Moon Audio.com.

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10 Reasons Visual Content Dominates 2014 - The Wishpond Blog

10 Reasons Visual Content Dominates 2014 - The Wishpond Blog | Must Design | Scoop.it

10 Reasons Visual Content will Dominate 2014 What marketing strategies will we focus on in 2014? What will we leave behind? This article takes a look at the rise of visual content - and why 2014 will dominate in 2014:

1. 90% of information transmitted to the brain is visual. Visuals are processed 60,000X faster in the brain than text.

2. Videos on landing pages increase average page conversion rates by 86%.

3. Visual content is social-media-ready and social-media-friendly. It’s easily sharable and easily palatable.

4. Businesses who market with infographics grow in traffic an average of 12% more than those who don’t.

5. Posts with visuals receive 94% more page visits and engagement than those without.

6. 60% of consumers are more likely to click on a business whose images appear in search results.

7. Clear, detailed images carry more weight than product information or customer ratings say 67% of consumers.

8. Visuals show your products without telling people about them. This allows viewers to make their own decisions without feeling pressure from your business.

9. Visuals express ideas quickly - in a snapshot. This breaks through the overwhelming clutter of online content.

10. Visuals are becoming easier and easier to create as photo editing tools become more accessible

 

Martin (Marty) Smith's insight:

I can think of a few more reasons visual marketing will dominate in 2014 including:

* Visuals are cross-cultural and global (don't have to speak english to understand visuals)..

* Mobile LOVES visuals and everything is going mobile 

* Visual marketing is more viral, more "shareable". 
*  Visual marketing is more fun. 

Wow, this post is  sparking a lot of great conversations including one on G+ about images and real estate thanks to Janis Bourgeuta: https://plus.google.com/102639884404823294558/posts/LhoaHP8ChnJ 


And this comment from Monida on Scoop.it:

Grat Monica S Mcfeeters Comment:

This is one of the best reasons for art education. A visually or media illiterate citizen or consumer is very apt to be manipulated or make unwise choices.

From Wikipedia:

 Visual literacy includes in addition the ability to understand visual forms of communication such as body language, pictures, maps, and video.Evolving definitions of literacy often include all the symbol systems relevant to a particular community. Literacy encompasses a complex set of abilities to understand and use the dominant symbol systems of a culture for personal and community development. In a technological society, the concept of literacy is expanding to include the media and electronic text, in addition to reading and writing.

 

Lynn Pineda's curator insight, March 14, 2014 11:25 PM

All I can say, is thank goodness for Visuals in content!  I've always been a visual person being a visual learner. Information is easier to retain and comprehend when visuals are employed as it pulls you in.


The article's statistics further supports the importance of visuals. I love visuals!

mjboyce's curator insight, March 15, 2014 1:17 PM

see?

Carlos Bisbal's curator insight, March 16, 2014 10:15 AM

10 Razones por las que los contenidos visuales dominarán el 2014

 

¿En qué estrategias de marketing nos vamos a centrar en el 2014? ¿Qué vamos a dejar atrás?

 

Este artículo echa un vistazo al ascenso del contenido visual y por qué 2014 será el año de los elementos visuales.

.

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2014 Marketing Trend: Smaller More Visual Messages, Bigger Impact [great #startups tip]

2014 Marketing Trend: Smaller More Visual Messages, Bigger Impact [great #startups tip] | Must Design | Scoop.it

The new word in content marketing is small. Increasingly, brands are marketing via short-form social media like Vine, Twitter, Instagram, Instagram video and the newer platform Snapchat--not by broadcasting their silly old messages but by treating their prospects and customers with respect, engaging with them directly through brief snippets of conversation, personality and humor.


But it's not just for fun: Consumers who engage with brands via social media demonstrate a deeper emotional commitment to those brands and spend 20 to 40 percent more than other customers, according to a report from Bain & Company.

 

Taco Bell has been killing it on Twitter, creating a hip, fun presence to turn customers into evangelists. Based in part on its snappy, very human interactions, the fast-food giant generated enough early buzz to make Doritos Locos Tacos its most successful product launch to date....


Via Jeff Domansky, luigi vico
Martin (Marty) Smith's insight:

Great post for content-phobic startups. If sitting down and blogging daily is too much find alternatives for "little messaging" and do so more frequently and more visually (video, graphics). 


I'm a content and social marketer so would prefer to have both long form and short form content, but if creating the one is too intimidating create the other (short form) since some content marketing is always better than none.

Jeff Domansky's curator insight, November 25, 2013 11:47 AM

Ann Handley says increasingly, brands are marketing themselves via short-form social media.

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Latest Trends in Web Design [Infographic]

Latest Trends in Web Design [Infographic] | Must Design | Scoop.it
Infographic: Latest Trends in Web Design. Which web design trends have ruled the first quarter of 2013 and what you should be focusing on.
Martin (Marty) Smith's insight:

Responsive To Visual
Excellent infographic summarizing current web design trends from responsive to larger images and more of them. I would add in @Scoopit's Lean Content Movement ( http://www.atlanticbt.com/blog/the-lean-content-movement/ ), but excellent summary of what is happening now.

Michael Wilkinson's curator insight, March 21, 2014 2:09 AM

Web design trends of 2013, can use a guide to keep website up to date with current trends and appeal to users.

Rescooped by Martin (Marty) Smith from Graphics Web Design & Development News
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Conversations Scroll Visually: 3 HOT Web Design Trends:

Conversations Scroll Visually: 3 HOT Web Design Trends: | Must Design | Scoop.it

Check out the hottest web UI patterns used by Pinterest, Facebook, Twitter, Kickstarter, AirBnB, Tinder, and more.

Marty Note
This is a great web design scope full of examples and lots of good suggestions. At Curagami we are devoted to the conversations as The Next Ecom idea. Love the suggestion about conversational tone in forms.

Forms SUCK, but that doesn't mean you can ask for things in a MORE INTIMATE way than standard boring routine. The visual organization riff is evidence of a much larger tectonic shift - visual marketing is ruling the world.

Visual Marketing in a nutshell is...

1. GRAB attention with an arresting visual.
2. Tease a read with a great headline.
3. Snipit-ize your content so it daisy chains a series of "play list" like cliff hangers.
4. Move visitors to subscribers and buyers.

5. Create an ASK (such as Join our Ambassador Group).

6. Rinse and Repeat.







Via Jakarta Web Developer
Martin (Marty) Smith's insight:

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Web Design Trends 2014: Simple Long Pages & Interactive Infographics

Web Design Trends 2014: Simple Long Pages & Interactive Infographics | Must Design | Scoop.it

Web Design Trends 2014

* Simplicity.

* Long Pages.
* Interactive Infographics.

YES, YES, YES. These are 3 bedrock web design trends for 2014. Interactive Infographics are going to be a MONSTER trend. Infographics WORK add interactivity and the increased engagement it brings and WE HAVE A WINNER!

If you are a content marketer and you are NOT figuring out how to create interactive infographics next year even if you have to hire an agency to help (OUCH) you are nuts.

Fierce Traveler's curator insight, January 1, 2014 3:14 PM

Thankfully, after a year of building, I'm on track...but really? Infografic travel?

 

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BIG Simple Visual Storytelling In Motion Creating Lean Design Movement & Inspiration

BIG Simple Visual Storytelling In Motion Creating Lean Design Movement & Inspiration | Must Design | Scoop.it
Charlotte website design and marketing firm Fame Foundry is a trustcasting agency dedicated to helping businesses grow.
Martin (Marty) Smith's insight:

Great post here may include in Lean Design book we are putting together. Can't afford to print al those beautiful pictures though, so be sure to read/look at these great inspiring examples.

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