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Social login, also known as social sign-in, provides users with one single login using an account they already have – their social network account.
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Scooped by Martin (Marty) Smith |
Scoop.it!
Martin (Marty) Smith's comment,
March 23, 2014 11:28 AM
Good note @wayne_b. I'm sure there are many "more technical" who will use password helper apps. I also see your point about, for a certain segment, Facebook = distrust (me included), but there is a big broad breadbasket of users who will use FB because they trust it and social signon because its easy. That being the case, I will always include a well thought out social signin option on the big stuff we create at @CrowdFunde and Scenttrail Marketing. Marty
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The NEW Web Design
Reading a new Social Media Examiner report (Scooped here http://sco.lt/5jE7qj ) social login is looming LARGE and IN CHARGE especially thanks to "password fatigue" and big F success as a universal trust mark.
Designing social lgoin can be tricking. When the Atlantic BT team created social login for http://www.curecancerstarter.org
it became clear to me (as client) they were in over their heads. Here are some examples of the art and science of design social login in ways that blend, support and intrigue.
Why is social login so important? The next web is going to be more distributed and less go to a website and consume content. Facebook's dream of becoming infrastructure seems to be coming true, so we need to understand how to design websites with social signin and the social reach it provides.