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Are you utilizing content creation tools and other resources to enhance your content Marketing Strategy? A few months ago, we shared with you What You Need to Know About Content Marketing. And shortly there after we followed that up with An 8-step Content Strategy that Works. Now it’s time to take it a step further and share some of the content creation tools and resources to help you hit the ground running with your content creation strategy....
There is so much that goes on behind the scenes of a website. For instance, content creation, security and backup measures, constant updates, design overhauls, and even running an online business. However, your site visitors do not care how much is on your plate at any given time. That’s why many website owners have given in to the increasingly popular method of autoblogging. In the past, we have shared with you how to automatically post content from one website to another, some of the best autoblogging plugins on the market today, and even how to build a complete autoblogging website from the ground up. However today, we are not going to go into the technical or step-by-step details of autoblogging. Instead, we are going to develop a better understanding of how you can curate and aggregate quality web content for your website using the popular WordPress autoblogging plugin WP RSS Aggregator.
Directory of best content curation tools and services organized by categories and shared by Robin Good.
Anders Pink is a content curation platform that lets you set up “briefings” or content stream based on your topics of interest. These Briefings are automatically updated with fresh content every few hours. You can create them using keywords and additional filters so you get the latest content from specific sources, including websites, twitter influencers, or RSS feeds. Your briefings can be private or public, and most importantly – you can set them up for free!If you like to discover, read and curate content on the go, Anders Pink also has iOS and Android apps too. Here’s a quick look at what you can do with this tool: - Set up custom briefings Create teams to collaborate on briefings with your colleagues. - Take action on content – upvote, comment, and share. - Easily discover the latest content on any topic. - Save articles and organize them into folders for later reading. - Follow topics or public briefings that interest you....
More and more, marketers and social media managers are looking to technology for content curation tools to help them uncover great content, share it quickly, be more productive, and get detailed analytics surrounding what content works and what doesn’t.
There’s no question that there are plenty of content curation software options for marketers, making it difficult to find the perfect fit. Some of these content curation tools have a focus on the enterprise and some are built for small businesses and startups.
Here’s a look at 16 of the best content curation tools available
At St. Edward’s University in Austin, Texas, Dr. Corinne Weisgerber is teaching a class on social and interactive media. In addition to building a Personal Learning Network of online mentors and experts they can use to supplement their Google searches, her students are required to “curate” the information they gather for projects the same way a museum curator would curate an art exhibit.
“I told them they would need to comb through the resources received through their PLN to discover the significant and relevant, bundle those ideas together, contextualise them for their audience, repackage them and share them through a social media platform,” says Weisgerber. “In essence, I tasked students with creating the ultimate resource on a particular topic and to share it with the world.”
Weisgerber also mentioned that the project has been, without a doubt, one of her most rewarding to grade. In terms of Bloom’s taxonomy of educational objectives, curation covers it all, from lower to higher order thinking skills: labeling, naming, listing, organising, applying, judging, evaluating, analysing, synthesising—the list goes on.
For the online marketer the world just gets tougher each day. Inbound marketing and content marketing are great techniques, but the time, effort and strategy needed to drive sustainable results for a B2B company is daunting. Thankfully content curation tools provide relief by helping business provide relevant content to their readers in a quick time.
With multiple types of content curation tools & platforms available its difficult to understand what would work best for your business. Content curation platforms are using videos to promote and educate their prospective buyers to showcase how effective their solution is.
Sales is increasingly seeing the use of videos in the following areas :
- Overview video of a product / solutions
- Intro / Getting started video using animation & UI Mockups
- How To Videos
- Youtube Promo / Promotional Video
- Infographics / Statics bundled to create Use case videos
In this article we look at 20 video marketing examples used by content curation tools that are on the spot. Watch these videos to get ideas for marketing your own content curation solution....
Fortunately, content marketers don’t have to do it all themselves. Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: - Weekly “best of” compilations (example: V3*Broadsuite blog) - Expert summary compilations (example: Soulati Media) - Expert interview roundups (example: iDigic) What’s more, the work of discovering and saving curation-worthy content—and in some cases, even displaying and sharing it—doesn’t have to be (entirely at least) a manual effort. The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. Curated content can’t replace your own original creation, of course, but it can certainly supplement your efforts while still engaging your readers, viewers, and followers....
By now I am sure you would have understood what curation is all about and also about the importance of commentary in an effective content curation strategy.
Curation is all about engaging your readers by providing them all the content that they are looking for, at one place and in one simple readable format.
And commentary is the value add that you do to the content that you are presenting to your readers. What is an effective method of writing a curation commentary?
In this episode of the DKSpeaks Podcast, we will be discussing about the different types of curation commentary....
When you share engaging content, even when it is from other sources, your prospects will begin to associate you with being helpful and valuable. Through this, you will build community, loyalty and ultimately, your customer base.
Content curation is an activity that adds value to your audience and allows you to build more relationships. Most importantly, it can help grow your authority, and ultimately, grow your business...
Content curation is when an individual (or team) consistently finds, organizes, annotates and shares the most relevant and highest quality digital content on a specific topic for their target market. Curation is a great way to support your created content strategy, publish content consistently and keep track of your favorite information sources. Enlightened content marketers are using a content mix that is only 65% created, with the remainder being 25% curated and 10% syndicated. My hope is that this map will help you or your organization navigate the growing world of curation and find a tool that best fits your content needs. The Purpose of this List If you’re all caught up on The Ultimate Content Marketing Tools List, then you already know the content marketing tools universe is vast—and still expanding. Marketing and technology are constantly joining forces to provide marketers with simpler solutions to publishing higher quality, more relevant content for their audiences. Whether you’re part of the 71% of marketers increasing spend on content this year, or you’re just looking for a tool to help keep track of news and social media, this list of curation tools will help cut through the curation clutter and make sense of what differentiates each application, service and platform....
Curation Tools by Areas of Application. Curation Tools by Formats & Tech. Content Discovery Tools. RSS Feeds Management all gathered and curated by Robin Good.
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Most of us try to find the Google answers to at least 3 – 4 questions on a daily basis. Considering this, the apps or websites which host content about which people ask questions are bound to have huge traffic rates. Wouldn’t you want your website or app to be one of the most talked-about ones? Wouldn’t you want to put up content which prompts user discussions and helps keep you in the news? Finding content ideas that trigger user interaction to bring about a real change in your field of work is a very challenging task. All the more if you need to put up such content on a regular basis. What would help would be a way in which you could find what makes users tick every now and then. What are things people like talking or asking questions about? Bloomberry is a unique online tool that lets you find out just that....
Content curation is a great idea, but it’s really quite tedious to have to do it manually. You have to go out and find content you’d be interested in curating. Then you have to copy the link and paste it into each of your social networks. You have to schedule the post for an appropriate time, and you have to add your own spin to it, and you have to make sure it generates the right kind of preview or website card. Repeat for every link you want to share, ad nauseum, and you’re getting the idea. Thankfully, content curation is not a new idea, or a new industry. That means there are many businesses out there who have created products to help you. These content curation tools are designed specifically to curate content as smoothly as possible across your entire social media presence. Here are the best ones I recommend....
Content Discovery Tools Discover, search and find content on the topic of your interest BuzzSumo: great to find upcoming scoops and what's trending on social media AndersPink: perfect to create your own custom newsradar scouring the web on your topicl Google Alerts: real-time notifications on any topic across media types Feedly: the must-have tool to monitor topics and websites...
They’re two sides of the same coin, in that without a stream of discoverable content you have nothing to share and without any publishing tools you have nowhere to put all the great content you have in your back pocket. For that reason, we’re splitting our tool summary right down the middle and offering our top three picks for both content discovery and publishing that content in a way that drives traffic. Before you check them out, you might want to make sure you're up to speed with popular social media and marketing tools like Buffer and Tweetdeck....
Back in the day there was a real issue with finding relevant content online. Now our problem is quite the opposite. There is SO much information and entertainment online that it can be hard to find quality content without getting lost in a sea of cat videos or “fake news.”
How can you avoid the content spam and find the truly valuable content to help you do your job more effectively, and to share with your audience? Content curation tools are a great place to start.
The term “curate” has become a buzzword in education. I’ve seen it referenced in TEDx Talks and tossed around in Twitter chats. A few years ago, the term “curation” would have conjured up images of art galleries but now I associate it with conversations about the future of education.
And yet . . .
I’m really drawn toward an archaic definition of the term. It originally had a much more earthy, even gritty, connotations. Some linguists tie it back to the Medieval Latin word curare, which meant “to cure an illness.” It had a connotation of providing loving attention and management. The word “curator” goes back to the word curatus, which meant, “spiritual guide,”or “one responsible for the care of souls.”
One of the main ways to to leverage content curation for business is to add curated content to your website or blog. By selecting the most interesting content for your target audience and adding some context to it, you will naturally show your expertise to your visitors – a good objective in itself. But, if you do it right, you should also enjoy the following benefits:
- Audience engagement as readers can now discover more interesting content than just your own stories or product news: loyal visitors will stay longer, hopping between related curated pieces, and have reasons for coming back or even subscribe to receive your email newsletters.
- SEO as your Website now contains more quality content on your niche topic which can be indexed by Google. Not only will that content be well targeted and relevant but it will also be organized and contextualized which is what Google is looking for (more on seo benefits of content curation here).
- Social Traffic as your readers can share content they like while directing traffic to your site (more on why you should use a content hub for your social media publishing here).
- Conversions as readers of your curated content are not just clicking on links in your tweets or Facebook posts to end up on third-party websites, but are instead being directed to your own website that now acts as a content hub. You can incorporate call-to-actions in your hub to either contact you, subscribe to your newsletter or request a demo of your product (more on how to use content curation for inbound marketing and lead generation here).
So how do you integrate curated content to WordPress in the right way, to reach these objectives?
Not all integrations are created equal, and some integrations will not deliver the above benefits in an optimal way. Here are the pros and cons of key integration options that you should be aware o
A great way to publish more content, without actually creating more, is to recycle the content you already have and that of other credible sources in your industry.
The list of content curation tools below will help you save money, time and effort by recycling the best content available.
Not only will they help you engineer a content recycling system, they will also help you avoid plagiarism in the process....
To be successful with your social media marketing efforts you need to provide value on your social accounts. And most of the time, this value comes in the form of shared content – a lot of content. And while your own content should always be at the center of your marketing efforts, you can provide a ton more value when you add great content from other people from your niche to the mix. Often, finding this great content to share is what is eating up most of the time young marketers spend on building their social media audience. Here are 7 tools that can make your content curation a lot more efficient – and effective....
Content marketing works. But it's a challenge. According to a Content Marketing Institute report, marketers said “producing content consistently” is one their top challenges. Content curation is one solution to this problem. What does it look like in practice? Beth Kanter offers a useful definition: Content curation is the process of sorting through the vast amount of content on the web and presenting it in a meaningful and organized way around a theme. The work involves sifting, sorting, arranging, and publishing information. Let’s explore how to 10X your marketing reach using content curation....
There is no doubt that original content is amazing. It gives you a good feeling creating it and more than anything, it is original, useful and also entertaining for the readers. But it is not always possible to keep producing original contents day after day, sacrificing your other vital aspects of business.
In such a scenario, it is important to hire content curators. OR you can use these Content Curation tools for that purpose.
Curation Tools by Areas of Application. Curation Tools by Formats & Tech. Content Discovery Tools. RSS Feeds Management all collected and shared by Robin Good.
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Useful content creation tools and resources to amp up your marketing strategy from George Gill.
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