While the videos are simple fun for the thousands of people that have participated in Harlem Shakes, they’ve become an easy moneymaker for the song’s creator, Baauer, and YouTube itself.
Via Chuck Sherwood, Former Senior Associate, TeleDimensions, Inc, Guillaume Decugis
This is a great story on how the remix culture can actually be leveraged by copyright owners. And which is a great follow-up to Matthew Ingram's post on the clash between the two which could lead to a new prohibition.
And yes, we did a Harlem Shake video too at our last #LeanContent Meetup.
Do you "shake" it up?