21st Century Public Relations

iNeoMarketing’s Outsourcing delivers the vetted talent you need under your complete management and control. Contact us to see how.

LinkedIn is rolling out a new messaging experience that offers an easier and more lightweight way to have professional conversations with your connections.  

LinkedIn rebuilt everything from the ground up so you can expect a cleaner and more streamlined look and feel to help you start or keep a conversation going. LinkedIn also introduced a chat-style interface to allow for easy back and forth messaging. LinkedIn also organized all the messages around the people that matter to you, which means you’ll be able to easily reference the last conversation you had right within the thread. We’ve also improved our push and email notifications to make it easier to stay on top of the conversations that are most relevant and important to you.

In addition to being able to attach photos and documents to your messages, now you can also add stickers, emojis and GIFs to insert a little extra personality into the conversations you’re having 1:1 or with a group on the new messaging experience. 

MarTech is the New Black. Get fashionable. 

Digest...

If you’re not yet using Pulse as a blogging platform, here are three reasons to start:

Your Content is Getting to People Who Matter

LinkedIn Pulse targets your content to those it’s actually applicable to. While sharing your blog with only those who are in the industry in which it relates to does narrow your audience, that’s almost a moot point as it’s still getting to those who matter.

Pulse Articles are Rich in SEO Value

LinkedIn is a highly trafficked website. In fact, it’s just one spot shy of being in the top 10 most trafficked websites on the Internet according to Alexa. That means Google is more likely to index this content than the content you put on your personal blog, and more likely to include your Pulse posts in Google search results.

It Takes Your LinkedIn Networking to the Next Level

Pulse allows you to each those same people you want to network with in an entirely different way. Instead of saying, “Read my resume, it shows I know a lot about SEO,” it says, “Read this article I’ve written showing my unique standpoint in linking structures and how Google views them.” One tells your desired audience what you can do in a quiet way, and one shows them in a way that’s much harder to ignore.

__________________

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).