Infographics stand out in a sea of text. Infographics condense information into a friendly visual format to make it easier to consume, understand and remember. Here are five reasons to include infographics in your content marketing format mix...
Ally:
Heidi Cohen, marketing consultant, outlines eleven great ways to creat infographics that work. Though this genre of content creation/marketing may take a little (read: a lot) more effort than blogging or curation, it's important to include infographics in your mix. When it comes down to it, people don't have the time - or willingness - to read long articles with lots of stats and information. With a visually pleasing and entertaining illustration, you're more likely to get your more complex ideas and stats across while also encouraging sharing.
Via contentmarketingdigest